Automotive Pay Per Click (PPC) Agency
Improve conversion rate, generate more phone calls and leads, and position your brand at the top of the search engine results with an award-winning Automotive PPC agency as your partner. At PPC Services India, we employ custom automotive PPC remarketing and create ads to generate qualified dealerships, measurable results to get the best ROI from automotive PPC marketing efforts.
Our automotive PPC advertising expertise will get you the ROI that you dreamed of. Don’t settle for mediocre results.
Take your dealership, accessories business, or auto shop to the next level with targeted PPC marketing.
Frequently Asked Questions
Pay-per-click marketing is an effective way to garner more traffic to your website. With automotive PPC campaigns, you will only pay ad spend if someone clicks on them. Through automotive PPC marketing, not only are you in full control of your capital, but it also lets you track multiple variables which you could use to improve your ad campaign. In the automotive industry, competition is strong. There are auto dealers around every corner, and most of them have compelling websites. At PPC Services India, we create a “smarter” automotive PPC strategy with proper keyword targeting, outbidding your competitors, and data-driven PPC techniques to help you reach the right prospects at the right time. As a result, we promise to drive more traffic to your website with effective dealer PPC ads!
Today, 52% of visitors who click on or view PPC advertisements call the advertiser right after browsing the ad. As a result, PPC marketing is one of the most effective ways to generate leads for your automotive dealership business. No matter how proficient your in-house PPC team is, a professional automotive PPC management agency will help you achieve ROI and great results from data-driven ad campaign strategies.
At PPC Services India, our automotive PPC marketing experts constantly watch the automotive industry and make real-time adjustments that yield strong returns to your automobile business. Our PPC marketers will:
- Optimize the landing page on your site to help you target prospective customers better.
- Monitor the ad campaign and adjust the strategy according to real-time campaign data.
- Implement data-driven campaigns and keep an eye on campaign 24*& for tweaking bidding and budgets to ensure your business gets maximum ROI.
Our automotive PPC company will help you grow your business in no time!
75% of prospects say that paid ads make it easier to find what they need. An automotive PPC management company ensures the customers find your website in SERPs by outranking your competitors through auto dealership PPC advertising. At PPC Services India, an expert automotive PPC management agency, create the best ad campaigns that will:
- Develop stellar automotive ads that target the right demographic and offer valuable insight for future customers to your automobile dealership.
- Custom create digital advertising with strategic keyword research to determine what works the best for your automobile business.
- Measure KPI of your automotive PPC automotive industry ads to ensure the campaign is set up properly and work until the end.
At PPC Services India, we believe in going the extra mile by integrating the power of automotive PPC strategy by offering creative yet data-driven ads across all platforms. A whooping qualified lead conversion rate for your business starts with us!
From local auto repair shops to well-established large, multi-showroom auto dealer groups, car businesses are adopting the latest online marketing strategies to outrun the competition and get more customers.
If you want to see better car sales results, paid advertising can help you garner more short-term leads. The best way to go about paid advertising is to look at pay-per-click (PPC) advertising.
PPC helps to kick-start a steady flow of traffic into your auto dealership website, as well as with brand recognition and improving your Google ranking.
Here are a few tips to create a successful PPC marketing campaign for your car dealership.
01. Start with Intense Research
It is always advisable to start with strong groundwork and research about your audience, their requirements and searches, competition, and more. This research lets you decide and finalize the keywords to use in your PPC marketing campaign.
02. Use Keywords that are in Demand
After you have the basic keywords suitable for your audience, start validating them. Google Adwords Keyword Planner can help in the validation process by showing search volume data, cost per click, trends, competitive data, and keyword suggestions.
03. Organize Keywords – Add Negative Keywords in Your PPC Campaign
Once you finalize your keywords depending on your research and demand, it’s useful to group them. Organize your keywords based on audience and search intent ranging from broader keywords to specific long-tail keywords.
Sometimes, if you use negative keywords in your campaign, it will attract a few extra views.
04. Spy on Your Competitor’s Campaign!
It’s time to studied your competition and the keywords used in their PPC marketing campaigns. A tool called SpyFu helps in revealing how others create their ads. If you are already aware of the successful keywords that bring your competition profits, then target the same keyword.
05. Create Better Ads
Even your paid ads need to compete with others. That’s why they should be more impactful than your competitors’ ads. If the text in your ad closely targets your audience, then more clicks will lead to conversion. The PPC campaign’s conversion can be enhanced with the use of personalized text in it.
PPC ad campaigns has limited space and includes:
- The title/headline
- The description
- The display URL
Another important point to be included in your PPC campaign is your car dealership’s unique selling proposition (USP) in a couple of words. It brings clarity to your customers and could be a sales clincher.
06. Focus on the CTA
A call to action (CTA) should always be a simple and actionable proposition that will push the reader towards taking immediate action. Two words that are mandatory to be used in your CTAs are "Now” and "Get”. Other words such as Your, Save, Best, Free, and You are also almost equally important.
Use these words in appropriate ways to make it a very actionable CTA. Simply put, Better the CTA, better your conversion rates.
For more tips on how to create a successful automotive PPC marketing campaign, Contact Us.
1. We foster relationships with our clients
This is so important. Why? When you build a meaningful relationship, things get done. Disagreements become healthy debates. Goals are aligned. We become one functional unit charging towards the same objective. As a PPC agency working with automotive brands and dealers, we understand the importance of communication among teams.
Do we always get breathtaking results? No! Sorry, as an agency, we’re not perfect. But because of relationships through transparency, a failure is seen as opportunities to learn and optimize to be better.
2. Responsiveness above the rest
You will have to speak with our clients to really understand how responsive our team is. It’s extraordinary. One of the reasons for our timely response comes from our experience in the industry. We know where to look, what to look for, and how to fix the problems.
When our clients have an issue, they don’t wait for days for an answer. Why do we commit to high responsiveness? Simply, we hate wasting time. And we thrive by getting this done.
Also, we know, from past experiences that response time from an agency can be painful. We’ve been there. We don’t want our clients to experience that unnecessary pain.
3. Cross-industry experience
You may be looking for a PPC agency who only specializes in the automotive industry. Understandably so, as many business like to tap into the insights and experience of niche agencies. But do you realize you’re missing out on so much?
From our years of experience working with multiple brands across different industries, we have found that there’s plenty of learnings and cross-industry strategies that can be applied to automotive brands.
Is parts and accessories advertising any different than apparel or CPG products? Perhaps. But understanding the fundamentals of PPC is more important. Many automotive pay-per-click agencies act like auto parts is so unique and different — yes there are nuances. But executing on campaigns, analysis, and optimization follow similar principles.
PPC Services India understands that every industry operates and sells differently. That understanding and respect for the clients’ business means we immerse ourselves into the products, ask questions, research, and learn (we’re quick learners).
Automotive PPC agencies will tell you that hiring non-niche teams will waste time and money to learn what is already known by the niche guys. If that’s the case, that means you’ve hired the wrong agency to begin with.
When PPC Services India onboarded our first automotive client, we focused on strategy and planning. That’s how we help our clients win. The formula is straightforward. It’s repeatable. But it is unique and tailored to the objectives of each client. Over the years, our auto advertising agency has put this combination of experience to work to help countless clients grow their sales and position their company for long-term success. If you are looking for auto marketing solutions that are proven effective then we look forward to demonstrating the results that our expert team is capable of producing.
PPC SERVICES : Drive Sales With PPC Management Services
Pay-per-click (PPC) management services provide a professional service to manage your PPC campaign and strategy for a set fee.
PPC Management Services
Pay-Per-Click (PPC) management services are a form of advertising in which a service provider is hired to run advertisements on search engines, social media platforms, and other relevant channels in order to drive traffic to a website through click-through rates and/or website visits. A Pay-Per-Click management agency is aware of the objectives of its client and is committed to helping them reach their buyers, regardless of whether they are running Google Ads, Facebook Ads, or other forms of advertising.
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Remarketing Ads
Ads for remarketing are displayed to people who have visited your website and expressed interest in buying. With accurate audience segmentation and analytics, we can show you the ads for real-time products that people have actually viewed. With such a high-intent audience, our strategic remarketing strategy is perfect for following up.
Google Shopping Ads
Google Shopping Ads (also known as Google PLA Ads or Google Shopping Ads) are an ideal tool for ecommerce and online retail businesses, as they are displayed in the carousel above the natural search results and in the shopping section of Google's GDN. This allows ecommerce companies to quickly rank their products at the forefront of Google's search results pages.
In-stream Ads
In-stream advertisements are also referred to as YouTube ads. Pay-per-click (PPC) ads are displayed on the search results page of YouTube, on YouTube videos, and on Display Network video partners. YouTube ads showcase your brand in a distinctive and memorable manner. In-stream ads have recently been introduced on Facebook, enabling businesses to position advertisements in the optimal slots and natural interruptions in video content.
Local Services Ads
Local service ads work on a pay-per-click (PPC) model. That means you’re not paying for clicks that aren’t leads. Local service advertising is only available in a handful of markets. HVAC company, electrician, plumber and locksmith are just a few examples. Our local service PPC firm works with local providers to increase the visibility of their businesses to their target audience.
Gmail Sponsored Promotions (GSP)
One of the most widely used forms of advertising in Gmail is GSP, which was launched in 2015. GSP (Gmail Sponsored Promotion) allows recipients to send a customised message to a specific recipient. GSP is a form of advertising provided by Google, which is advertising that is placed directly in the inbox of the Gmail user.